In this episode #97, I interview Melonie Dodaro - LinkedIn influencer and two-time author - about the ins and outs of LinkedIn for B2B results. I share my top three B2B LinkedIn hacks as well as the reasons why LinkedIn has become my business's best social-selling friend.
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In this episode #96, I talk subscription-based business models with Matt Eldridge of Melt Design. I also share three ways I’m building subscriptions into my business model and discuss why I decided to go down the subscription road.
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In this episode #95, I talk social advertising and ad fatigue. I interview Joe Sweeney, Content Marketing Manager at MakeMeReach and share three successful Facebook ad hacks. In this week's column, I discuss why we need to re-think our social ads strategies. Tune in now!
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In this episode #94, I talk GDPR, but from an email marketer’s perspective. I interview Peter Bell, Senior Director with Marketo, I share three ways to use GDPR as a business opportunity and discuss ten important to-dos ahead of the GDPR deadline.
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