Ireland’s first Public Sector Digital Marketing Summit shines a light on digital transformation by Government staff Experts to address Ireland’s first Public Sector Digital Marketing Summit on Thursday, June 14th, The Round Room at the Mansion House. A conference dedicated to Ireland’s public sector will hear that digital transformation is advancing at pace among Ireland’s public sector. The Public Sector Digital Marketing Summit takes a forensic look at how the public sector is responding to, and trailblazing through, the Digital Age. Marketing and communications professionals will share case studies and insights, while a number of international experts will also share
In this episode #95, I talk social advertising and ad fatigue. I interview Joe Sweeney, Content Marketing Manager at MakeMeReach and share three successful Facebook ad hacks. In this week's column, I discuss why we need to re-think our social ads strategies. Tune in now!
In this episode #94, I talk GDPR, but from an email marketer’s perspective. I interview Peter Bell, Senior Director with Marketo, I share three ways to use GDPR as a business opportunity and discuss ten important to-dos ahead of the GDPR deadline.