How often do you monitor the performance of your website? If you are seriously about website metrics then you should be reviewing your Google Analytics at least weekly. To help you put web traffic front of your mind, why not add the Google Analytics Chrome Extension to your browser? It’s a tool I absolutely love and it helps me stay focused on my website’s content, updates and deliverables. Social media tools are a huge part of my working week. They make my social media efforts more effective and are particularly good for actionable insights. What is a browser extension?