Happy 20th Birtday Google! In Episode #118 ,JSB take's a look at how Google changed our digital landscape as it celebrates a milestone birthday.
Google Analytics showcases the power of digital marketing in a variety of ways. At your fingertips, you have data about your website visitors that you can use to target and improve your marketing efforts. Discover 20 terms, tips, and tools to help you make the most out of your Google Analytics account.
Setting up goals in Google Analytics has a number of benefits. It will help you assess your customer traffic, develop a better understanding of what you're able to accomplish, and see how changes to your website are helping you meet those critical goals that have the power to shape your customer relationships and help you meet your sales quotas.
In this episode, I discuss metrics that matter in social media and digital marketing, and I interview Amanda Robinson - founder of Social Savvy Society.