How to Succeed at Twitter Chats | JSB Talks Digital Episode 15

JSB Talks Digital Podcast

Lesson from today’s show: match your hashtag in Twitter chats to your business name!

JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.

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Hello and welcome to JSB Talks Digital. The podcast for marketers, bloggers, small business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and I’m your host!

In this episode

Coming up in today’s show….

  • LinkedIn launches conversion tracking
  • Facebook Moments rolled out in Europe
  • Nextdoor, a social network for neighbourhoods launches in the UK
  • I interview Twitter Chat Expert Philip Gleeson creator of the County Hours across Ireland
  • My Foodie Shoutouts
  • My featured column: How to whet the appetite of fans on social media if you’re in the food, retail or hospitality industry; and
  • Boomerang, the tool that saved my working week!


Useful links from this episode


Interview of the Week

In this week’s show I’m joined by Philip Gleeson, Founder of Quickest Fox Marketing and the creator of Ireland’s County Hours on Twitter.

I often meet Philip at digital marketing events where we are both speaking at, but today I’m asking the questions!

County Hour Times

Sunday 8pm
@CavanHour @LongfordHour
Sunday 9pm
@LouthHour @TipperaryHour

Monday 8pm
Monday 9pm
@MayoHour @CorkHour @CarlowHour @KildareHour

Tuesday 8pm
Tuesday 9pm
@GalwayHour @WexfordHour @LeitrimHour @WaterfordHour @MonaghanHour

Wednesday 8pm
@SligoHour @WicklowHour
Wednesday 9pm

Thursday 8pm
Thursday 9pm
@DublinHour @LimerickHour @WestmeathHour @KilkennyHour @RoscommonHour
Thursday 10pm

JSB’s Featured Column

I’ve compiled 12 Digital marketing bites for the food, retail and hospitality industry.

I spoke at Ireland’s Food & Drink Expo recently and it inspired me to take a look at social media for this sector.

If I could sum up my social media advice, I could probably do it in less than 140 characters. So here goes:

Personalization, video and real-time marketing are the biggest trends in social media marketing. Adopt this strategy & the algorithms will thank you for it! I develop these key points in this podcast but read the full blog post which includes the presentations slides and a video.


The social media tool that saved my working week is…

I send and receive a lot of emails! There are tactics that productivity experts proclaim in relation to email and that’s to check your email only twice a day – late morning and late afternoon.

But if like me you are working in real-time and getting feedback from clients and need to email a bit more regularly, them why not try out Boomerang.

It saved my working week!

Boomerang for Gmail let’s you take control of when you send and receive emails!


I love feedback

I’d love to know what you think about this episode. So please get in touch by commenting below or tweet me @tweetsbyJSB or send me a snap to jsbsnaps.

Review JSB Talks Digital on iTunes


Listen: JSB Talks Digital Podcast Episode #15

I would like to thank Eoghan Murphy aka The Galway Gamer for producing my podcast series and to Flirt FM on the campus of NUI, Galway where I am based for the use of their studio.

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