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Hello and welcome to Season 6 and Episode 96 of the Public Sector Marketing Show where I’m talking about TikTok trends for 2024. Are you surprised I’m talking about TikTok again? No, don’t be. They recently released their 2024 TikTok Trends report and if I have learned anything about social media over the past 20 […]
TikTok Trends for 2024 Read More »
Hello and welcome to Season 6 and Episode 94 of the Public Sector Marketing Show. Seasoned marketing and communications pros know all about SEO – search engine optimisation. But 2024 is the year that we go all in on social SEO! TikTok is going after Google and YouTube market share and along with Social SEO
Social Media SEO. What you need to know. Read More »
Hello and welcome to episode 82 of the Public Sector Marketing Show. Do you know how to tell a compelling story online to move an audience? In this episode, I’m going to show you how stories make the world go round. Our brains are wired to remember stories more than facts and figures alone and
How To Tell A Compelling Story To Move An Audience Read More »
The rise of TikTok has seen it become more than just an entertainment platform, with the app now increasingly being used as a search engine for a range of purposes, especially among younger users. This shift means that users are going to TikTok for information on a range of topics, but in this article by Social Media Today,
How Accurate is Mental Health Advice on TikTok? Read More »
TikTok has announced new rules for political accounts, including government TikTok accounts. The new rules cover: verification advertising monetisation political donations FOLLOW OUR TIKTOK ACCOUNT – SOCIAL MEDIA TIPS FOR GOVERNMENT AND PUBLIC SECTOR Verification of government TikTok accounts If you are a government, political or public sector TikTok account, having verification is very important
TikTok Announces New Rules for Political Accounts Read More »
It’s a busy social media news show for April 2022! Joining me for our final show in this format, is Andy Lambert of ContentCal (now taken over by Adobe). Top 10 takeaways from Social Media News Show 1. Elon Musk and his Twitter Takeover 2. New social network BeReal launches 3. Snapchat growth eclipses all
Social Media News Show April 2022 Read More »
In this month’s edition of the Social Media News Show with Andy Lambert of ContentCal we explore the big social network feature updates. Included this month are: > Top 3 reasons people use social media > TikTok V YouTube engagement rates, a study from eMarketer > Facebook Groups renamed to Communities > Facebook Reels adds
Social Media News Show March 2022 Read More »
You don’t need to implement all updates but you should be aware of the changes.
Episode 47 – Social Media News Show, What’s New This Month? Read More »
In this month’s Social Media News Show, Andy Lambert from ContentCal tells us about the latest social and digital trends.
Social Media News | Social and Digital Trends You Need To Know Read More »
In this article, I’m going to give you some starting tips on how to use TikTok for your Government or Public Sector agency, and why TikTok presents a real marketing and communications opportunity. What’s the hype with TikTok? An immersive mobile video content experience that puts people at the centre of the smartphone. There are so
How To Use TikTok For Your Government Or Public Sector Agency Read More »
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