Emoji Marketing – How To!
Emoji marketing? Who knew?! I was at the Fashion Summit at the Web Summit in Dublin last week and we were told that emoji-branded street-wear is massive and so perhaps we shouldn’t be so surprised that emoji marketing is equally a trend in digital marketing. What Are Emojis? Emojis, created in the 1990’s by a Japanese communications firm, evolved from typographic displays of facial representations or emoticons. They are a small digital image or icon used to express an idea or emotion in electronic communication. I don’t know about you, but I find myself unable to send a text, instant message,