A Corporate Assest Your website is something that you own and have full control over. Your website which incorporates your domain name (www.yourcompany.com) is a corporate asset. You can fully control the content, the advertising and have control over the visibility of the site. You have the power to showcase your product, service, intellectual property to an international audience and marketplace. When using Facebook or Twitter or other social networking sites you are storytelling your brand and sharing news, view and industry trends. However Facebook owns Facebook and Twitter owns Twitter. That’s a very important point to remember.
Read more
Content is King The key to any successful online campaign is content, without words, pictures, videos or links consider your digital footprint negligible. Whether you are building a personal, company, charitable or non-profit digital footprint you need to consider the content for each relevant social networking site. Here are some tips and examples of great content use and great digital storytelling: Pinterest 37% of Pinterest account holders log in a few times every week; 28% said they log in a few times a month; 15% log in once daily; 10% log in numerous times a day. (PriceGrabber) Sewing Concepts
Read more
You Know You’re an Online Marketing Leader When…. In this blog post we help you to assess your online marketing habits, attitudes and skills. Online Marketing is a very broad discipline. So it’s not the case that you have to have all the skills, it’s more about recognising what your brand requires to cement its online presence and this may involve getting outside expertise. So even recognising this fact and getting that support lends itself to you being an Online Marketing Leader. So review our top 20 statements and count how many you say yes to. We have created an
Read more
This group of Transition Year students developed their own Social Media Use Policy around areas such as privacy, emotions, geo-tags, language, sharing, images, videos etc. They discuss how they did this in this presentation. This group hope that after the showcase they would have encouraged the younger students in Salerno to follow the Social Media Policy they put in place in their school throughout the course of Young Minds Online so that they can create and keep a safe environment online. Young Minds Online Social Media Use Policy – Salerno Secondary School from Digital Training Institute
Read more
