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Blog: Archives

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  • Digital Training Institute
  • Tag: SEO
August 8By Joanne Sweeney Digital Transformation, Education, Joanne Sweeney-Burke, JSB Talks Digital Blog, Online Training, Public Relations, SEO Leave a comment

Summiting the Digital Skills Gap in the Public Sector

JSB discusses why she feels it's her responsibility to help public sector professionals excel their digital skills and bring them into the digital age. Technology is moving at a rapid pace, but human education and training is vital to advancement.

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May 2By Joanne Sweeney Digital Marketing, SEO Leave a comment

How to Create & Implement Long-Tail SEO Keywords

How to Create & Implement Long-Tail SEO Keywords

Understanding how your target audience searches is the key to successfully helping them find you through the search engine algorithms. While short, general keywords are a great place to start, one of the most successful SEO tactics is the long-tail keyword system.

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January 3By Joanne Sweeney Digital Marketing, Google Analytics Leave a comment

How to Read Your Google Analytics Dashboard

How to Read Your Google Analytics Dashboard

Google Analytics showcases the power of digital marketing in a variety of ways. At your fingertips, you have data about your website visitors that you can use to target and improve your marketing efforts. Discover 20 terms, tips, and tools to help you make the most out of your Google Analytics account.

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December 6By Joanne Sweeney App Store Optimization, Mobile Marketing Leave a comment

How to Boost Your Mobile Ranking with App Store Optimization

How to Boost Your Mobile Ranking with App Store Optimization

App Store Optimization, or ASO for short, is a major factor in the modern mobile market and yet only the deeply involved pros are actually working it.

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