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Hello and welcome to Season 6 and Episode 99 of the Public Sector Marketing Show. The influencer marketing industry is worth over €21 billion euro and growing. For anyone scoffing at this sector, you would do well to sit up and take note. We are living in the creator economy where social networks are paying […]
Influencer Marketing Trends 2024 Read More »
Hello and welcome to episode 78 of the Public Sector Marketing Show. 2023 has been a ground-breaking year in terms of marketing transformation. Technology continues to drive change, disrupt consumer behaviour and challenge marketers. We are now navigating a new trajectory of AI-driven marketing practice. In today’s show I take a closer look at those
7 Major Public Sector Marketing Shifts You Need to Adopt Now Read More »
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