Harnessing the Power of the Internet to Tell Your Business Story

I am in Omagh next week delivering two masterclasses in Online PR and Digital Storytelling – two of my favourite topics as it happens.  I’ve been invited to deliver the workshops to clients of the Harnessing Creativity programme.  I have been hired to help entrepreneurs showcase their products to the world using the power of PR techniques. The masterclasses are kindly hosted by Omagh Enterprise on Monday 12th and Tuesday 13th of January. As a former journalist, PR practitioner and lecturer I am passionate about these subjects and have extensive experience in developing and implementing client PR (offline and online) strategies.

How do I register?

Contact Aine O’Reilly on *028 8224 9494 or via email at [email protected]

*Remember if you are calling from the ROI your prefix will be 048

Here’s what I will be covering.

Masterclass 1: Online PR

Date: Monday 12th January 2015

Time: 10am-1pm (Registration & Networking 9.15am)

Venue: Omagh Enterprise Company, Great Northern Road, Omagh, BT785LU

• Know your niche & stay informed
• What’s the Story?
• Newsmaker – the 3 ways
• The Press Release – Traditional & Online
• Media Databasing
• Blogger Outreach / Online PR outreach
• Media Relations – The Rules of Engagement

Masterclass 2: Digital Storytelling

Date: Tuesday 13th January 2015

Time: 10am-1pm (Registration & Networking 9.15am)

Venue: Omagh Enterprise Company, Great Northern Road, Omagh, BT785LU

• Defining your strategy
• Preparing your story for online outreach
• Interactive content
• Social sharing
• Blogging
• Measuring story success

Don’t forget you can contact us for any of your training needs – choose from one of our pre-existing courses or we will write a bespoke course based on your training needs.