Why You Need Your Own Website

A Corporate Assest   Your website is something that you own and have full control over. Your website which incorporates your domain name (www.yourcompany.com) is a corporate asset.  You can fully control the content, the advertising and have control over the visibility of the site.  You have the power to showcase your product, service, intellectual property to an international audience and marketplace.  When using Facebook or Twitter or other social networking sites you are storytelling your brand and sharing news, view and industry trends. However Facebook owns Facebook and Twitter owns Twitter. That’s a very important point to remember.  

Read more

Twitter Add ‘Mute’ Button

How Does Mute Work?   Twitter introduced a new feature called ‘mute’ last week and are slowly rolling it out across the social network for all of its users who use the iPhone and Android apps and twitter.com on the desktop. Mute gives Twitter users more control over the content they want to see in their feed. There are different ways to mute users you follow depending on the device you use twitter on:   Muting on Twitter.com   Muting on an iPhone   Muting on an Android Device     Why Mute?   Muting is an alternative to blocking

Read more

How to be a Great Digital Storyteller

Content is King   The key to any successful online campaign is content, without words, pictures, videos or links consider your digital footprint negligible. Whether you are building a personal, company, charitable or non-profit digital footprint you need to consider the content for each relevant social networking site. Here are some tips and examples of great content use and great digital storytelling: Pinterest 37% of Pinterest account holders log in a few times every week; 28% said they log in a few times a month; 15% log in once daily; 10% log in numerous times a day. (PriceGrabber) Sewing Concepts

Read more

Are You an Online Marketing Leader? Take Our Test

You Know You’re an Online Marketing Leader When…. In this blog post we help you to assess your online marketing habits, attitudes and skills. Online Marketing is a very broad discipline. So it’s not the case that you have to have all the skills, it’s more about recognising what your brand requires to cement its online presence and this may involve getting outside expertise. So even recognising this fact and getting that support lends itself to you being an Online Marketing Leader. So review our top 20 statements and count how many you say yes to. We have created an

Read more