In this episode, I discuss the role of data in content marketing with Yva Yorston - founder of Content Boost. In shoutouts, I share three data tools to help you better understand content marketing, and in this week's column I outline the importance of producing content for your customers.
The email newsletter is a great low-cost way to share cool information, updates, and discount opportunities with your customers and subscribers. No printers or ink required, no stamps or mailing costs, and it's environmentally friendly to boot.
A compilation of JSB's favourite social media and digital marketing tools.