In this episode #99, I focus on the higher education sector and how it can leverage social media for a variety of business and academic KPIs. I interview Dr. Glenn Hurst, Lecturer and Assistant Professor at University of York, and give shoutouts to three universities that are mastering social media. I also share my presentation from the recent #TrinityIsSocial event entitled “Creating a Digital Footprint of your Research”.
Social media in and of itself is in no way malignant. It has become, however, a hiding place for those seeking to harm and destroy the lives of our children and other unsuspecting innocents. Is there anything that can be done about it? Let's take a closer look at social media safety in the digital age.
In this episode #95, I talk social advertising and ad fatigue. I interview Joe Sweeney, Content Marketing Manager at MakeMeReach and share three successful Facebook ad hacks. In this week's column, I discuss why we need to re-think our social ads strategies. Tune in now!