Your first negative social media comment can be a surprisingly emotional experience and it's not uncommon to feel like fighting the commenter or trying to get the comment deleted. Don't! In this blog post, JSB outlines her key tips on how to handle negative social media comments.
Read more
Learn why personal branding is an important consideration for Millennials, especially for those who are preparing or beginning their careers.
Read more
Do you want to improve your online reputation? Have you considered using the world’s biggest B2B social network to leverage personal branding opportunities? Start by taking my top five tips for LinkedIn. Don’t forget to connect with me there too! Home to almost 500 million users, LinkedIn is the go-to professional social media network. As a result, the network has long been an effective tool for both recruitment and B2B marketing. But at the same time, it can also become a core part of managing your online reputation. Here are five steps to take on LinkedIn that will reliably boost
Read more
In this, the sixth in a series of special shows on Digital Transformation, I look at how conservative organizations can embrace social media without fear to manage their reputations.
Read more