Happy Birthday Google! You’re 20 Years Old!
Happy Birthday - Google 20 years old. A look back at Google's journey to becoming it's own verb, and where it all began back in September 27th, 1998.
Blog: Digital Marketing Strategy
[PODCAST] Customer-Centric Marketing in the Age of Assistance
JSB Talks Digital Podcast #117 JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute. SUBSCRIBE HERE In this episode #117, I’m discussing the Age of Assistance and why customer-centricity will help you in the digital battle ground. * In social media news: Social media platforms will be forced to take terrorist content off their sites within an hour or face fines under new EU proposals LinkedIn is
[PODCAST] Know Your Audience to Spend Less, Earn More and Work Smarter
In Episode #114, JSB outlines the need to know your audience, to help market to them efficiently. In JSB's Column, JSB shows how she mastered a niche market.
How Social Media Trends are Influencing Business Marketing Plans
Do you have a social media marketing plan? Are you watching trends to influence your strategy? I believe the secret to having a successful social media marketing B2B campaign is no secret at all. In fact, if you have ever run a successful marketing campaign on essentially any level, then you have already done what is necessary. It all begins with appeal. Appealing to Your Audience Content, video or any other method and tool available to use in attempt to grab the attention of your audience can be employed. This is as equally true of a social marketing ad aimed
