The Complete Guide to Growing Your Organic Facebook Reach

We all know that the recent Edgerank algorithm changes have resulted in our organic Facebook reach plummeting. Here at Digital Training Institute we teach our students who to be more relevant and engaging to combat invisibility on the social networking site. The blog post below from BufferSocial is very interesting in that they suggest that perhaps the 6% of people who actually see your posts are those that are interested in it. Now that’s something to consider. Source: https://blog.bufferapp.com/facebook-reach-strategies –––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Nowadays, when I endeavor to check my Facebook statistics, I do so with the window open, birds singing, a pint of ice cream

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How Social Media Has Changed the Way Businesses Do Business

 In this blog post DTI MD or as we like to call her, Mrs. Digital – aka Joanne Sweeney-Burke tells us why social media has changed the way businesses do business. Connect with Joanne on LinkedIn Social Media is not a fad. It is a fundamental way in which we communicate today. For me it’s not about IF you do social media, but HOW WELL you do it. I’ve been studying and practicing social media since 2007. Now social media is part of a bigger discipline called digital marketing that includes web marketing, email and mobile marketing, display advertising, pay

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Everything you need to know about Snapchat

We are on Snapchat. Follow us – DigitalTraining Snapchat is slowly becoming one of the most popular social networking apps. It has many features, which allow the user to send pictures, videos, video chat and message. Here is everything you need to know about the app.   How to set up Snapchat Download the Snapchat app from the iTunes or android store. Once downloaded, enter the app and click sign up. Enter your email address, preferred password and your birthday. Click sign up. Then you are a member. Team Snapchat will send you a tutorial video to help get you

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No More Facebook Like-Gating: What It Means and Why You Should Care

Facebook are constantly changing and it can be very frustrating. However we love their new rules. Did you know that you are now not able to ‘like-gate’. Read more below from Jon Loomer. ________________________________________________________________________________________ Facebook recently made updates to their API and SDKs, but one of the most impactful changes was buried at the bottom of the announcement: You must not incentivize people to use social plugins or to like a Page. This includes offering rewards, or gating apps or app content based on whether or not a person has liked a Page. It remains acceptable to incentivize people to login

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