Are you a digital influencer or would you like to be? I have always invested in education and knowledge. I believe it’s absolutely necessary for the professional me but also for my customers. My clients hire me for consulting, coaching and training and they trust I know what I am talking about. So being “knowledge-hungry”, no matter what industry you are in, is paramount. Being current in the Digital Age is quite a challenge for marketers, so I decided I would share my own educate-ME strategy with you and how I position myself as a digital influencer. #1 Industry Events Each year I set
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I attended and spoke at the Big Data Retail Analytics Forum in London last week. The event hosted by IQPC sought to discover how to embed a data-centric culture into your business. The Forum was attended by data analysts, marketing & CRM Directors, business intelligence executives, supply chain managers, software development companies and data analyses solution-driven companies. The event sparked broad discussion about what ‘big data’ actually is and how retail is utilising this information for greater actionable insights. I’m neither a scientist nor an analyst and I could have been forgiven for attending the wrong event. However, as day one
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Do you ever take time out to even consider the answer to this question? I suspect many companies don’t. But don’t worry, I’ve decided to host a free webinar on this very topic and give you my insights into how your staff could potentially be damaging your brand online and what steps you should take to manage it. Do your staff members check in on Facebook when they arrive at work? Do they have your company on their Twitter bio? Are they talking about divisive issues online and inadvertently bringing your brand into disrepute? Don’t wait for a social media crisis
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I participate in, and attend very many conferences, seminars and summits (the new buzzword in the event scene), but this weekend I had the opportunity to speak alongside my daughter Sophie at the second international Digital Citizenship Summit held in Bournemouth, England. The event was co-organised by Marialice Curran and William Jenkins within two short months from two different continents. Thanks to David Pollard, founder of Learning Tech Labs in Dublin for introducing me to this network. Are you interested in joining #DigiChat? Be sure to! What is Digital Citizenship? Let me first explain the concept of digital citizenship. Digital Citizenship can be
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