5 Ways B2B Marketers Use Facebook

Joanne Sweeney Burke Facebook Marketing for Business Social Media Examiner article

This article was originally published on Social Media Examiner as part of my regular contributions to the website.   Do you need to connect with other businesses on Facebook? Wondering how other brands make Facebook work for them? In this article, you’ll discover how top B2Bs use Facebook to reach and create relationships with business prospects.   #1: Support Expert Positioning With Visuals Facebook is largely a visual social network. In fact, posts with images get 2.3 times more engagement than those without. If you want the admins of other businesses on Facebook to stop scrolling and engage with your Facebook

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