Understanding how your target audience searches is the key to successfully helping them find you through the search engine algorithms. While short, general keywords are a great place to start, one of the most successful SEO tactics is the long-tail keyword system.
In this episode #97, I interview Melonie Dodaro - LinkedIn influencer and two-time author - about the ins and outs of LinkedIn for B2B results. I share my top three B2B LinkedIn hacks as well as the reasons why LinkedIn has become my business's best social-selling friend.
If you’ve struggled with trying to find new leads and clients for your business, you may be wondering if LinkedIn will work for you. If so, you’re not alone. In this blog post, Melonie Dodaro - LinkedIn export and founder of Top Dog Social Media, shows us how we can turn LinkedIn into a lead generation machine!
In this episode #96, I talk subscription-based business models with Matt Eldridge of Melt Design. I also share three ways I’m building subscriptions into my business model and discuss why I decided to go down the subscription road.