A compilation of JSB's favourite social media and digital marketing tools.
In this episode #99, I focus on the higher education sector and how it can leverage social media for a variety of business and academic KPIs. I interview Dr. Glenn Hurst, Lecturer and Assistant Professor at University of York, and give shoutouts to three universities that are mastering social media. I also share my presentation from the recent #TrinityIsSocial event entitled “Creating a Digital Footprint of your Research”.
Social media in and of itself is in no way malignant. It has become, however, a hiding place for those seeking to harm and destroy the lives of our children and other unsuspecting innocents. Is there anything that can be done about it? Let's take a closer look at social media safety in the digital age.
In this episode, I interview Doug Keatinge, Director of Murray, a Dublin-based PR consultancy about the 4th annual Murray Twitter Index. I give shoutouts to three digitally-savvy journalists, and share my views on why journalists can be, and should be, influential online.